McGinnis Creative Group (MCG)
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Google Business Profile

A Google profile that gets the call.

When someone searches for what you do, your Google Business Profile is often the first thing they see. We set it up, optimize it, post to it, reply to your reviews and clean up your services and categories. It is included with every website build and hosting plan.

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Or call (740) 996-2144
  • 5.0 from 22 Google reviewson Google
  • 150+ sites live and managedsites live
  • 12hr average turnaroundaverage turnaround
  • <2s average load timeload time
  • 24/7 supportsupport
Set up and tuned

A Complete, Accurate Profile

The profile gives local customers what they need to call or visit: hours, services, photos, location and proof from other customers. Gaps and wrong categories cost you calls.

We build the profile out completely and keep it right.

  • Setup and optimization

    A complete profile with the right information in every field.

  • Services and categories cleanup

    The primary and secondary categories and the service list that match what you actually do.

  • Photos

    Real photos of your work and your business on the profile.

  • Service areas and location

    Set correctly for how you work, at a shop or at the customer’s door.

Kept active

Posts, Reviews and Upkeep

A profile that never changes looks abandoned. We post to it and reply to reviews, so the profile shows a business that is open and paying attention.

It is part of the SEO basics that come with every build and every hosting plan. Unlimited updates, changes back in about 12 hours on average, and 24/7 support from the team that built it.

  • Posts

    Updates and offers published to the profile.

  • Review replies

    Replies to your reviews, in your voice.

  • Included with every build and hosting plan

    No separate charge for the Google Business Profile work in your plan.

How it works

From claimed profile to a profile that works

  1. We audit what is there

    Claim status, categories, services, hours and photos.

  2. We fix and complete it

    Every field, every category and the service list.

  3. We connect it to the site

    Matching name, address, phone and links.

  4. We keep it active

    Posts, review replies and upkeep.

Field guide

How we set up a profile for a business that works at the customer’s house

We wrote the field guide, straight from Google’s own rules: hiding your address, choosing up to 20 service areas, real job photos, posts and reviews.

Read the Google Business Profile field guide

Where we do this: SEO and AI search, website design, the map pack guide and hosting and support.

Answers About Your Google Profile

Google Business Profile questions

Is Google Business Profile included with my website?

Yes. Google Business Profile optimization is part of the SEO basics included with every website build and every Support, Hosting & Management plan.

What do you do on the profile?

Setup, optimization, posts, review replies and a cleanup of your services and categories.

Can you help me get more reviews?

Yes. We wrote down how to ask for reviews at the end of a job, including the Google rules businesses break without knowing it. We can set the process up with you.

I work at customers’ homes. Can I hide my address?

Yes. Google lets service-area businesses hide the address and choose service areas. We set it up that way.

How does the profile connect to the map pack?

The profile is one of the signals Google uses to choose the three businesses it shows on the map. We explain how in our map pack guide.

How much does it cost?

Every project is custom built, custom quoted and fully supported. Tell us what you need on a free 30-minute call with Ben and the quote is built around it.

After launch

We don’t launch and leave.

We stay on after launch. We host it, keep it fast and secure, make your changes and redesign it when it’s time, so your site never looks like it was built years ago.

With us since 2020, the year we started

Each of these sites has been redesigned and rebuilt three or four times since, by the same team that built the first one.

The J. Riley Roofing website, built and run by MCG Client since 2020 J. Riley Roofing Family-owned roofing and exteriors in Pickerington, Ohio. The Serenity Salon website, built and run by MCG Client since 2020 Serenity Salon Full-service hair, nails and skin salon in Old Pickerington Village. The Pizzeria New York website, built and run by MCG Client since 2020 Pizzeria New York New York style pizza from a family recipe dating to 1969, in Pickerington and Blacklick.

Built to win. Kept winning.

See Hosting and Support
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Other Services

Hosting & Support

Most websites start aging the day they go live.

SEO & AI Search

Forget smoke and mirrors.

Web Design

Designed and hand-built in Steubenville, Ohio.

AI & Workflow Automation

We build practical automation: document intake, lead routing, CRM workflows and assistants trained on your own material.

Billboards

We design your billboard and buy the space for it.

Branding & Design

We design logos, identities and the graphics around them, then build the website and the social presence on the same system.
Google Business Profile

Tell us what you need.

Send the form or write to [email protected]. Prefer to talk? Book a call or ring (740) 996-2144.

We don’t take days off.
  • Ben McGinnis, Founder
    Ben McGinnis Founder · on every account
  • Ken Fitzgerald, Senior Account Executive
    Ken Fitzgerald Senior Account Executive · new projects

(740) 996-2144 hello@mcginnismade.com

Book 30 minutes on our calendar

Is your Google profile working as hard as you are?

Send us your business name. We’ll look at the profile and tell you what we would fix.

Ben McGinnis, founder of MCG Ben McGinnis, founder — my name is on your account
Start the Conversation Book a call — (740) 996-2144